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Search Engine Optimization is an integral part of site marketing - both an art and a science. Our goal is to optimize your site's ability to be found on Internet search engines and directories by employing relevant keywords, phrases and design, coupled with an effective submission campaign and possible pay-per-click strategies.

According to a September 2001 study by Jupiter Media Metrix, only 23% of Internet surfers who are ACTIVELY looking for your company's Web site will type the correct URL into their browser. The rest will try to find you or your products by using a search engine such as Google or Yahoo.

It's a pipe dream to believe you can buy a low-cost program and have your optimization all taken care of. Have you seen ads for software programs that claim they'll "submit your site to hundreds of engines"? Many of these programs are worthless, and could get you labeled as a spammer. Other programs on the marketplace create "junk" doorway pages that could also get you labeled as a spammer.

What it all boils down to is doing the research. Learn how to effectively optimize your site for search engines and keep current with the ongoing changes in this evolving market. You can do this yourself or you can save a great deal of time and aggravation by having our team of professionals manage this for you.

Here are some valuable resources that may help you to monitor and research the ever-changing game of getting found on search engines:

Search Engine Watch publisher Jupitermedia offers research reports and briefing papers on various topics about search engines. Much of Search Engine Watch is free. Members get an exclusive newsletter and access to premium content about search engine marketing.

The ClickZ Network provides fresh information, viewpoints and experiences every weekday from experts in Internet marketing and the advertising industry. Their free newsletters are another way to make sure you miss nothing in the world of online marketing and advertising.

Pay Per Click Analyst is an unbiased review of the top pay per click search engines offering up to date news, reviews and articles by industry leaders. There are many pay per click search engines to choose from - explore the the pros and cons of each service.

	Search Engine Optimization is an integral part of site marketing - both an art and a science. Our goal is to optimize your site's ability to be found on Internet search engines and directories by employing relevant keywords, phrases and design, coupled with an effective submission campaign and possible pay-per-click strategies. According to a September 2001 study by Jupiter Media Metrix, only 23% of Internet surfers who are ACTIVELY looking for your company's Web site will type the correct URL into their browser. The rest will try to find you or your products by using a search engine such as Google or Yahoo. It's a pipe dream to believe you can buy a low-cost program and have your optimization all taken care of. Have you seen ads for software programs that claim they'll "submit your site to hundreds of engines"? Many of these programs are worthless, and could get you labeled as a spammer. Other programs on the marketplace create "junk" doorway pages that could also get you labeled as a spammer. What it all boils down to is doing the research. Learn how to effectively optimize your site for search engines and keep current with the ongoing changes in this evolving market. You can do this yourself or you can save a great deal of time and aggravation by having our team of professionals manage this for you. Here are some valuable resources that may help you to monitor and research the ever-changing game of getting found on search engines:
	Search Engine Watch publisher Jupitermedia offers research reports and briefing papers on various topics about search engines. Much of Search Engine Watch is free. Members get an exclusive newsletter and access to premium content about search engine marketing.
	The ClickZ Network provides fresh information, viewpoints and experiences every weekday from experts in Internet marketing and the advertising industry. Their free newsletters are another way to make sure you miss nothing in the world of online marketing and advertising.
	Pay Per Click Analyst is an unbiased review of the top pay per click search engines offering up to date news, reviews and articles by industry leaders. There are many pay per click search engines to choose from - explore the the pros and cons of each service.